Black Flag Pulls Out “The Arsenal” For Bug Fogger

LKH&S, a Chicago-based direct response ad agency, hired me as agency producer/line producer to produce “The Arsenal,” a :60 DRTV campaign for Black Flag’s outdoor propane-powered bug fogger.  Working with David Seman of Folding Pictures, the crew, talent and location were selected in Boca Raton, Florida for the February 2005 shoot.  Although budget was incredibly tight at under $60,000, actual expenses for the one-day shoot still came in under budget!

Agency: LKH&S
Creative Dir.: Sam Kirshenbaum
ACD/Art Dir.: Joe D'Adamo
Producer: Shirley Feldmann
Director: David Seman, Folding Pictures
Director of Photography: David Gonzalez, Wildman Productions
Post Production: Post Effects
Editor: Robin Randall
Graphics/Animation: Justin Zion
Sound Design: Tom Blakemore
OC Talent: Sarah Parker Talent Agency; Darla Delgado Johnson, Bobby Dodge, Alexa Lewin, Matt Hill
VO Talent: Allan Stagg
"The Arsenal"